Matt Seal is a Business Development Manager at HP, working within Edge Computing, where he leads HP Edge Technology with a focus on virtual workstations and telemetry driven insights. With 20 years of experience in the technology industry, Matt brings deep expertise across Media and Entertainment and the Architecture, Engineering, and Construction (AEC) sectors. In recent years, he has worked closely with some of the world’s largest architecture firms, helping them define and evolve their strategies for virtual workstations—enabling secure, high performance access to compute intensive workloads from anywhere. A key part of Matt’s work is helping organizations understand how their virtual environments are actually used, leveraging telemetry and usage insights to improve performance, optimize workflows, and guide smarter technology decisions. By combining real world usage data with business and technical context, he helps customers unlock greater efficiency and value from their digital work environments. Matt is passionate about bridging the gap between IT strategy, user experience, and measurable outcomes, and regularly works with customers and partners to shape the future of edge enabled virtual workstations.